Competitive Strategies for Small and Medium Enterprises : Increasing Crisis Resilience, Agility and Innovation in Turbulent Times
Softcover reprint of the original 1st ed. 2016
Book Details
Format
Paperback / Softback
ISBN-10
3319801120
ISBN-13
9783319801124
Edition
Softcover reprint of the original 1st ed. 2016
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 7th, 2018
Print length
281 Pages
Ksh 16,200.00
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Based on the findings of a 4-yearEuropean and Latin American research project, this book provides a theoreticalframework, practical instruments and cases on how SMEs in diverse economic,social and cultural contexts can develop crisis resilience, increase agility,innovate and thus successfully compete in turbulent times.
This bookis a timely guide for Small and Medium Enterprise (SME) researchers, policymakers and strategists. SMEs are the most important sources of job creation andlocal development especially in knowledge-based economies. As turbulence in theglobalized economies expands SMEs will have to learn to sustain competitivenessby developing their ''dynamic capabilities''. Based on the findings of a 4-yearEuropean and Latin American research project, this book provides a theoreticalframework, practical instruments and cases on how SMEs in diverse economic,social and cultural contexts can develop crisis resilience, increase agility,innovate and thus successfully compete in turbulent times.
Get Competitive Strategies for Small and Medium Enterprises by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Springer International Publishing AG and it has pages.
