Concept Code : How to Create Meaningful Concepts
Book Details
Format
Paperback / Softback
ISBN-10
9063694326
ISBN-13
9789063694326
Publisher
BIS Publishers B.V.
Imprint
BIS Publishers B.V.
Country of Manufacture
NL
Country of Publication
GB
Publication Date
Sep 22nd, 2016
Print length
192 Pages
Weight
642 grams
Dimensions
25.10 x 20.10 x 1.60 cms
Product Classification:
Production & quality control management
Ksh 5,400.00
Werezi Extended Catalogue
0 in stock
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Quality
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Conceptual thinking is a way of thinking with which you add a vision to a product, service or organisation. In order to attract and bind your consumer, your concept becomes vital for your success. This book guides you through every stage of bringing life to an idea in order to become a fully matured concept.
Conceptual thinking involves adding vision to a product, service, or organisation. Content is key, as it determines the coherence of the concept. Consumers want to experience every aspect of the concept. In addition, the producer must meet the emotional and functional needs of the consumer. Therefore, while it is necessary to "think conceptually", it is also important to "do conceptually"; a concept must be executable (doable). In order to attract and bind your consumer, your concept becomes vital for your success.Concept Code guides you through every stage of bringing life to an idea in order for it to grow into a fully matured concept. It also gives insight into the importance of the consumer''s mind and how this functions in to make your concept successful.
Get Concept Code by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by BIS Publishers B.V. and it has pages.