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Concise Encyclopedia of Professional Services Marketing

By: USA) Clow Kenneth E. (University of Louisiana at Monroe (Author) , USA) Stevens Robert E (Southeastern Oklahoma State University (Author)

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Ksh 34,800.00

Format: Hardback or Cased Book

ISBN-13: 9780789036902

Publisher: Taylor & Francis Inc

Publication Date: Dec 9th, 2008

Dimension: 22.90 x 15.20 x 50.00 cms

Category: ECONOMICS

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Concise Encyclopedia of Professional Services Marketing provides readers with a detailed account of the concepts and strategies necessary to successfully market professional services--including dozens of essay-length articles and detailed expositions of the theories and techniques necessary to formulating and executing a successful marketing plan.

Get Concise Encyclopedia of Professional Services Marketing by Kenneth E. (University of Louisiana at Monroe, USA) Clow at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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