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Conducting Classic Grounded Theory for Business and Management Students

By: Isabelle Walsh (Author) , Judith A. Holton (Author) , Mourmant Mourmant (Author)

1 in stock

Ksh 6,850.00

Format: Paperback or Softback

ISBN-13: 9781526460080

Publisher: SAGE Publications Ltd

Publication Date: Nov 21st, 2019

Weight: 238 grams

Dimension: 24.50 x 17.30 x 0.80 cms

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This book is an invaluable guide to using grounded theory (GT) effectively in business and management dissertations, and offers practical guidance and insight into how to successfully transcribe and analyse data using the GT approach in students' own research project.

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