Confessions of an Advertising Man
by
David Ogilvy
Book Details
Format
Paperback / Softback
ISBN-10
190491537X
ISBN-13
9781904915379
Publisher
Southbank Publishing
Imprint
Southbank Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 1st, 2011
Print length
194 Pages
Weight
248 grams
Dimensions
23.30 x 15.70 x 1.60 cms
Product Classification:
MemoirsAdvertising
Ksh 2,700.00
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Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.
Get Confessions of an Advertising Man by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Southbank Publishing and it has pages.
