Consumer Behavior Analysis : (A) Rational Approach to Consumer Choice
Book Details
Format
Paperback / Softback
ISBN-10
1032924160
ISBN-13
9781032924168
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 14th, 2024
Print length
266 Pages
Weight
490 grams
Product Classification:
Society and culture: generalSociety & culture: generalSociologyPsychological theory & schools of thoughtPsychological theory, systems, schools and viewpointsOccupational & industrial psychologyOccupational and industrial psychologyEconomics, finance, business & managementEconomics, Finance, Business and ManagementEconomicsSales & marketing managementSales and marketing managementMarket researchOrganizational theory & behaviourOrganizational theory and behaviourRetail and wholesale industriesRetail sector
Ksh 8,000.00
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Consumption is the primary economic activity in a post-industrial society. This volume shows how consumer behavior analysis fits within a larger-scale approach to marketing, consumer psychology, behavior analysis and organizational behavior management. It comprises articles originally published in the Journal of Organizational Behavior Manage
Consumption is the primary economic activity in a post-industrial society. This volume shows how consumer behavior analysis fits within a larger-scale approach to marketing, consumer psychology, behavior analysis and organizational behavior management. It comprises articles originally published in the Journal of Organizational Behavior Manage
Get Consumer Behavior Analysis by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
