Consumer Behaviour Analysis : Critical Perspectives on Business and Management
Book Details
Format
Multiple-Item Product
Book Series
Critical Perspectives on Business and Management
ISBN-10
0415196426
ISBN-13
9780415196420
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 15th, 2001
Print length
1416 Pages
Weight
2,780 grams
Product Classification:
ConsumerismSocial research & statisticsSocial, group or collective psychologyMarket research
Ksh 189,950.00
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Reprinting key writings on different aspects of consumer psychology, from the theoretical to the empirical, this major work skilfully guides the reader through the material, making it a fantastic analysis of consumer behaviour.
Reprinting key writings on different aspects of consumer psychology, from the theoretical to the empirical, this major work skilfully guides the reader through the material, making it a fantastic analysis of consumer behaviour.
Get Consumer Behaviour Analysis by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.