Consumer Culture Theory
Book Details
Format
Hardback or Cased Book
Book Series
Research in Consumer Behavior
ISBN-10
1787542866
ISBN-13
9781787542860
Publisher
Emerald Publishing Limited
Imprint
Emerald Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 10th, 2019
Print length
216 Pages
Weight
442 grams
Dimensions
15.90 x 23.70 x 1.80 cms
Product Classification:
Cultural studiesConsumerismMarket research
Ksh 13,500.00
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The twentieth volume of Research in Consumer Behavior presents twelve chapters, selected from the best papers submitted at the 13th annual Consumer Culture Theory Conference 2018. The book explores three narrative lines that were prevalent during the conference: 'Objects and their doings', 'Glocalization', and 'Constituting Markets'.
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