Consumer Psychology of Tourism, Hospitality and Leisure : Volume 3
Book Details
Format
Hardback or Cased Book
ISBN-10
085199749X
ISBN-13
9780851997490
Publisher
CABI Publishing
Imprint
CABI Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 21st, 2004
Print length
368 Pages
Product Classification:
ConsumerismPsychologyTourism industry
Ksh 23,950.00
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Themes covered by the papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation.
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