Contextual Strategic Entrepreneurship : Perspectives on Regional Contexts, Social Elements, and Entrepreneurial Competitiveness
2022 ed.
Book Details
Format
Paperback / Softback
Book Series
Contributions to Management Science
ISBN-10
3030860302
ISBN-13
9783030860301
Edition
2022 ed.
Publisher
Springer Nature Switzerland AG
Imprint
Springer Nature Switzerland AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 8th, 2022
Print length
192 Pages
Product Classification:
EntrepreneurshipKnowledge managementSales & marketingOrganizational theory & behaviour
Ksh 25,200.00
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This edited volume discusses the contextual nature of strategic entrepreneurship. It unfolds the concept of context in strategic entrepreneurship and demonstrates how entrepreneurial strategies differ among various countries, societies, and entrepreneurial ecosystems. Written by global experts in strategic entrepreneurship research, chapters discuss emerging issues in the field such as barriers to strategic entrepreneurship, entrepreneurial resourced-based view, mixed embeddedness, social media marketing, competitiveness in small enterprises, strategic learning, and the triple helix approach to university-business-government strategic cooperation. Affirming that strategic decisions, planning, and formulations are greatly context-related endeavors and hence any true understanding of entrepreneurial strategy starts with appropriate understanding of relevant context, this volume makes a vital contribution to the discussion of strategic entrepreneurship.
This edited volume discusses the contextual nature of strategic entrepreneurship. It unfolds the concept of context in strategic entrepreneurship and demonstrates how entrepreneurial strategies differ among various countries, societies, and entrepreneurial ecosystems. Written by global experts in strategic entrepreneurship research, chapters discuss emerging issues in the field such as barriers to strategic entrepreneurship, entrepreneurial resourced-based view, mixed embeddedness, social media marketing, competitiveness in small enterprises, strategic learning, and the triple helix approach to university-business-government strategic cooperation. Affirming that strategic decisions, planning, and formulations are greatly context-related endeavors and hence any true understanding of entrepreneurial strategy starts with appropriate understanding of relevant context, this volume makes a vital contribution to the discussion of strategic entrepreneurship.
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