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Corporate Responsibility in the Digital Age
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Corporate Responsibility in the Digital Age

Book Details

Format Paperback / Softback
ISBN-10 0367516691
ISBN-13 9780367516697
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Nov 17th, 2020
Print length 290 Pages
Weight 314 grams
Dimensions 12.60 x 19.50 x 2.30 cms
Ksh 6,500.00
Werezi Extended Catalogue 0 in stock

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This concise and accessible book for organizational leaders provides a roadmap to understand the implications of embracing corporate responsibility in the digital age. Peppered with real-word examples, The Good Vision speaks to businesses in their own language.

This book is a roadmap to help organizations adopt corporate responsibility and sustainability practices and be fit for purpose in a digital era. It explains why corporate responsibility is the only option in the twenty-first-century post-COVID-19 world, and guides readers through the process of transforming their organizations with continued reference to the importance of technology.

This is not a technical manual, and it is not an academic textbook: it is designed to be a quick, easily digested read. The first part looks at the current landscape – both of business and of the world in which it operates. The second part explains why corporate responsibility is the only realistic option for business in the twenty-first-century, post-COVID, and who needs to take responsibility for it. The third part is a step-by-step guide to putting principles into practice, covering: values, stakeholder engagement, employees, supply chain, environment, community, customers and marketing, and reporting and transparency. Each chapter is linked to relevant UN Sustainable Development Goals and supported by dozens of real-world examples.

By the end of the book, business leaders will have understood the scope of the challenge involved in leading a truly socially and environmentally responsible organization, and, crucially, will have understood why such a course of action is not only desirable but essential. And they will also have been inspired by a sense of purpose. The book offers direct access to the processes, insights, and techniques for installing corporate responsibility throughout organizations large and small, based on the author’s many years’ experience working in government and with successful large corporations. It is up-to-date and relevant, addressing the implications of COVID-19 and the modern technological “Fourth Industrial Revolution.”


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