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Corporate Social Responsibility in the Global Business World
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Corporate Social Responsibility in the Global Business World

Book Details

Format Hardback or Cased Book
ISBN-10 3642376193
ISBN-13 9783642376191
Publisher Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Imprint Springer-Verlag Berlin and Heidelberg GmbH & Co. K
Country of Manufacture DE
Country of Publication GB
Publication Date Sep 12th, 2013
Print length 367 Pages
Weight 736 grams
Dimensions 24.00 x 16.10 x 2.70 cms
Ksh 16,200.00
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This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. “CSR in the Global Business World” is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level.

This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. Primarily based on real cases, it focuses on different approaches to CSR from a global perspective. It provides a critique of the "wrong" practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. "CSR in the Global Business World" is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level.


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