Corporate Strategy in Construction : Understanding Today's Theory and Practice
Book Details
Format
Paperback / Softback
ISBN-10
140515912X
ISBN-13
9781405159128
Publisher
John Wiley and Sons Ltd
Imprint
Wiley-Blackwell
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 16th, 2010
Print length
336 Pages
Weight
340 grams
Dimensions
24.40 x 17.30 x 1.80 cms
Product Classification:
Business strategyBuilding construction & materials
Ksh 11,500.00
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This book draws together the main elements of strategic theory and relates them to contemporary construction. It will help students understand what strategic management involves and how it is possible to develop a proactive approach to managing of key resources such as people and technology.
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