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Cosmos and the Rhetoric of Popular Science

By: Karen Schroeder Sorensen (Author)

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Ksh 19,150.00

Format: Hardback or Cased Book

ISBN-13: 9781498507592

Publisher: Lexington Books

Publication Date: Jun 27th, 2017

Weight: 416 grams

Dimension: 16.20 x 23.70 x 1.80 cms

Category: Semantics & pragmatics

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This book uses classic and modern rhetorical concepts to investigate what made Carl Sagan's Cosmos: A Personal Voyage a rhetorical masterwork. It examines how kairos, ethos, "ethos" (a type of forum or framing), and mythos contribute to its persuasive power.

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