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Crash Communication
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Crash Communication : Management Techniques from the Cockpit to Maximize Performance

Book Details

Format Hardback or Cased Book
ISBN-10 1630478059
ISBN-13 9781630478056
Publisher Morgan James Publishing llc
Imprint Morgan James Publishing llc
Country of Manufacture GB
Country of Publication GB
Publication Date Aug 11th, 2016
Print length 304 Pages
Ksh 4,850.00
Re-Printing 0 in stock

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Crash Communication applies fascinating lessons from the world of aviation to today’s management challenges. It delivers concrete strategies to help managers and executives navigate their businesses successfully and push the throttle of their organizations to full power.
Have you ever wondered why, in spite of the highest safety precautions, catastrophic air accidents still occur from time to time? You may just as well ask, how is it possible that a lender would give $320 million to an insolvent US bank, with no idea how to get the money back? In Crash Communication, Peter Brandl combines his professions—pilot, manager, and entrepreneur—to draw striking parallels between aviation and the corporate world. In his book, he shows that the "human error" factor follows a fatal logic. Brandl offers original and relevant answers to fundamental questions of leadership and communication. His fascinating approach shows managers and executives in the “corporate cockpit" what to do when the warning lights come on.

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