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Creating and Sustaining Competitive Advantage
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Creating and Sustaining Competitive Advantage : Management Logics, Business Models, and Entrepreneurial Rent

2017 ed.

Book Details

Format Hardback or Cased Book
ISBN-10 3319545396
ISBN-13 9783319545394
Edition 2017 ed.
Publisher Springer International Publishing AG
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 29th, 2017
Print length 376 Pages
Ksh 19,800.00
Werezi Extended Catalogue 0 in stock

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This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments.

This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.

 



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