Creating Lasting Value : How to Lead, Manage and Market Your Stakeholder Value
Re-issue
Book Details
Format
Hardback or Cased Book
ISBN-10
0749476524
ISBN-13
9780749476526
Edition
Re-issue
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 3rd, 2015
Print length
320 Pages
Weight
642 grams
Dimensions
24.30 x 16.60 x 2.60 cms
Product Classification:
Business strategyManagement: leadership & motivationManagement: leadership and motivation
Ksh 22,850.00
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Learn how to create and deliver sustainable value by developing targeted strategies for all your stakeholders.
<p>The consequences of a primary focus on shareholders over the last few decades has emphasised that that a new model of value creation is necessary. Today's economy demands organisations that create value, not only for shareholders but also for customers, employees, leaders and society. Businesses that face up to this challenge by focusing on all the stakeholders involved will be far more successful in the long term than those driven purely by seeking to deliver the maximum return on shareholder investment.<b><i> Creating Lasting Value </i></b>shows readers how to achieve lasting results by channelling efforts into three key areas. It demonstrates how to lead the value, manage the value, and market the value. <br><br>The successful organizations of the future will be those that can put these principles into practice: this book shows you how.</p>
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