Creative Agency Unbound
Book Details
Format
Hardback or Cased Book
ISBN-10
1009479431
ISBN-13
9781009479431
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 31st, 2025
Print length
75 Pages
Product Classification:
Social & cultural anthropology, ethnography Psychology: emotions Cognition & cognitive psychology
Ksh 9,900.00
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This Element introduces the Creative Behavior as Agentic Action (CBAA) model, explaining four decision points: Can I do this creatively?, Should I do this creatively?, Will I do this creatively?, and How will I do this creatively? It is a foundational resource for the transformation of creative potential into creative action.
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