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Creative B2B Branding (No, Really)
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Creative B2B Branding (No, Really) : Building a Creative Brand in a Business World

Book Details

Format Hardback or Cased Book
ISBN-10 1906884129
ISBN-13 9781906884123
Publisher Goodfellow Publishers Limited
Imprint Goodfellow Publishers Limited
Country of Manufacture GB
Country of Publication GB
Publication Date Mar 29th, 2010
Print length 244 Pages
Weight 504 grams
Dimensions 24.30 x 16.50 x 2.10 cms
Product Classification: Sales & marketing
Ksh 19,800.00
Re-Printing 0 in stock

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B2B brand communications have changed little in the last 25 years, until now. This book combines experience, insight, anecdote, observation and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands.
B2B brand communications have changed little in the last 25 years, until now. This book combines experience, insight, anecdote, observation and example to demonstrate how businesses can dramatically improve their creative communication and the value of their brands. 

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