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Creative Personal Branding
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Creative Personal Branding : The Strategy to Answer: What’s Next

Book Details

Format Paperback / Softback
ISBN-10 906369315X
ISBN-13 9789063693152
Publisher BIS Publishers B.V.
Imprint BIS Publishers B.V.
Country of Manufacture PL
Country of Publication GB
Publication Date Dec 2nd, 2013
Print length 228 Pages
Weight 362 grams
Dimensions 21.60 x 14.80 x 1.60 cms
Product Classification: Business strategy
Ksh 3,400.00
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Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.
Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions.

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