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Creative Tools and the Softwarization of Cultural Production
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Creative Tools and the Softwarization of Cultural Production

Book Details

Format Paperback / Softback
ISBN-10 3031456955
ISBN-13 9783031456954
Publisher Springer International Publishing AG
Imprint Palgrave Macmillan
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 19th, 2025
Print length 269 Pages
Ksh 19,800.00
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This book explores how creativity is increasingly designed, marketed, and produced with digital products and services — a process referred to as softwarization.

This book explores how creativity is increasingly designed, marketed, and produced with digital products and services ? a process referred to as softwarization. If ?being creative? has developed into one of the paradigmatic architectures of power for framing the contemporary subject, then an essential component of this architecture involves its material and symbolic configuration through tools. From image editors to digital audio workstations, video editors to game engines, these modern tools are used by creatives every day, and mastering these increasingly complex technologies is now a near-compulsory pathway to creative work. Despite their ubiquity in cultural production, few have sought to theorize them in aggregate and with interdisciplinary breadth.

By bringing disparate creative and methodological traditions in one volume, this book provides a comprehensive overview of approaches for understanding this complex, emerging, and dynamic field that speaks beyond the disciplinary categories of ?tool,? ?instrument,? and/or ?software?. It makes a unique intervention in the fields of cultural production and the cultural and creative industries.

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