Crisis Response Advertising : Insights and Implications from COVID-19
Book Details
Format
Paperback / Softback
ISBN-10
1032288892
ISBN-13
9781032288895
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 31st, 2023
Print length
204 Pages
Weight
334 grams
Dimensions
15.20 x 22.90 x 1.40 cms
Ksh 7,900.00
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This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising.
This book examines the effects of COVID-19 on the advertising industry to better understand crisis response advertising.
Get Crisis Response Advertising by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.