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Cross-cultural Genre Analysis

By: China) Yu Danni (Beijing Foreign Studies University (Author)

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Ksh 33,600.00

Format: Hardback or Cased Book

ISBN-13: 9780367373320

Publisher: Taylor & Francis Ltd

Publication Date: Dec 15th, 2021

Weight: 562 grams

Dimension: 16.00 x 24.10 x 2.40 cms

Category: Discourse analysis

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This book evaluates the genre structure and generic features of corporate social responsibility (CSR) reports using a corpus-based approach. It examines similarities and differences of business communication across cultures and provides insights into the practice of CSR reporting in a globalized context.

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