Cross-Cultural Social Media Marketing : Bridging Across Cultural Differences
by
Emi Moriuchi
Book Details
Format
Hardback or Cased Book
Book Series
Emerald Points
ISBN-10
1838671765
ISBN-13
9781838671761
Publisher
Emerald Publishing Limited
Imprint
Emerald Publishing Limited
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 22nd, 2021
Print length
160 Pages
Weight
356 grams
Dimensions
16.00 x 23.90 x 1.60 cms
Product Classification:
Cultural studiesE-commerce: business aspectsSales & marketing
Ksh 8,650.00
Werezi Extended Catalogue
0 in stock
Delivery Location
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Quality
Fast
To increase brand awareness, engagement and revenue, companies are acknowledging the importance of integrating social media marketing in their overall marketing strategy. This book consists of a step-by-step guide in using social media successfully in an ever-growing consumer market, domestically and internationally.
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