Darwinian Fitness in the Global Marketplace : Analysing the Competition
by
P. Rajagopal
Book Details
Format
Hardback or Cased Book
ISBN-10
0230369081
ISBN-13
9780230369085
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 16th, 2012
Print length
295 Pages
Weight
496 grams
Dimensions
21.60 x 14.40 x 2.30 cms
Product Classification:
Business strategyBusiness competition
Ksh 8,100.00
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Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.
Reviews theories of competition and existing literature, and examines the attributes of market competition and strategies adhered to by firms in the global marketplace. Provides an in-depth analysis of a broad spectrum of important topics on competitive strategies and tactics.
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