Decoding Branding : A Complete Guide to Building and Revamping Brands in the Age of Disruption
by
Royce Yuen
Book Details
Format
Hardback or Cased Book
ISBN-10
1138802662
ISBN-13
9781138802667
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 1st, 2021
Print length
234 Pages
Weight
640 grams
Product Classification:
International businessSales & marketingSales and marketingPublic relations
Ksh 30,950.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Decoding Branding explains the evolution of branding and how the disrupting factors like the digital revolution, technological advancement, changing consumer behavior, and the pandemic have reshaped the marketing landscape.
Decoding Branding explains the evolution of branding and how the disrupting factors like the digital revolution, technological advancement, changing consumer behavior, and the pandemic have reshaped the marketing landscape.
Get Decoding Branding by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
