Book Details
Format
Hardback or Cased Book
ISBN-10
9819734533
ISBN-13
9789819734535
Edition
2024 ed.
Publisher
Springer Verlag, Singapore
Imprint
Springer Nature
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 4th, 2024
Print length
149 Pages
Product Classification:
Occupational & industrial psychologySales & marketingAdvertising
Ksh 18,000.00
Werezi Extended Catalogue
0 in stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
This book is a call to adopt more ethical, sustainable, and consumer-focused approaches in the digital era. The chapters on digital consumption and risk, and memory in the digital world, are pivotal in understanding how digital mediums impact consumer choices and brand recall.
Get Decoding Digital Consumer Behavior by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Springer Verlag, Singapore and it has pages.
