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Demand Fulfillment in Multi-Stage Customer Hierarchies
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Demand Fulfillment in Multi-Stage Customer Hierarchies

2014 ed.

Book Details

Format Paperback / Softback
ISBN-10 3658028637
ISBN-13 9783658028633
Edition 2014 ed.
Publisher Springer Fachmedien Wiesbaden
Imprint Springer Gabler
Country of Manufacture DE
Country of Publication GB
Publication Date Aug 16th, 2013
Print length 377 Pages
Ksh 8,100.00
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In the subsequent consumption planning phase, if order requests differ in terms of profit margins, companies can render prioritized service in real time to their most profitable customers by consuming the reserved quotas.
?This book extends the existing demand fulfillment research by considering multi-stage customer hierarchies. Basis is a two-step allocation and consumption planning procedure. In the existing literature, it is assumed that the customer segments are ''flat''. This means they can be sorted easily during the allocation planning step by a single central planner in decreasing order of profitability. In the subsequent consumption planning phase, if order requests differ in terms of profit margins, companies can render prioritized service in real time to their most profitable customers by consuming the reserved quotas.

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