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DesignedUp : A designer’s guide on how to lead inside the tech industry

Book Details

Format Hardback
ISBN-10 1032362146
ISBN-13 9781032362144
Publisher Taylor & Francis Ltd
Imprint Auerbach
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 1st, 2023
Print length 224 Pages
Weight 580 grams
KSh 30,950.00
Currently unavailable 0 in stock

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Top tech companies have realized that technology's survival requires more developers; it requires designers. That’s fundamentally changed the role of designers. This book shows designers how to lead inside today's tech industry, steer the direction of projects; be the glue between technology and customers, and change how designed is valued.

Top tech companies have realized that technology''s survival requires more developers; it requires designers. That''s fundamentally changed the role of designers. This book shows designers how to lead inside today''s tech industry, steer the direction of projects; be the glue between technology and customers, and change how designed is valued.


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