Designing Research Questionnaires for Business and Management Students
Book Details
Format
Hardback or Cased Book
Book Series
Mastering Business Research Methods
ISBN-10
1446273563
ISBN-13
9781446273562
Publisher
Sage Publications Ltd
Imprint
Sage Publications Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 12th, 2015
Print length
184 Pages
Weight
516 grams
Dimensions
25.00 x 17.80 x 1.70 cms
Product Classification:
Research methods: generalBusiness studies: general
Ksh 19,100.00
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This is an in-depth yet practical guide for Masters students showing how to design, develop and successfully deliver research questionnaires.
In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations.
Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.
Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.
Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Get Designing Research Questionnaires for Business and Management Students by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Sage Publications Ltd and it has pages.
