Book Details
Format
Paperback / Softback
ISBN-10
1953349269
ISBN-13
9781953349262
Edition
Third Edition
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 30th, 2020
Print length
186 Pages
Weight
259 grams
Dimensions
22.80 x 15.20 x 1.00 cms
Product Classification:
Service industries
Ksh 4,550.00
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Explores how service processes can be designed to leverage the expanding range of opportunities for service providers and customers to co-create value. Readers will learn about frameworks for value co-creation and models for designing all types of service processes, as well as the unique challenges of designing knowledge-intensive services.
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