Diffusion Process Models of Decision Making : Fundamental Processes
Book Details
Format
Paperback / Softback
ISBN-10
1009652699
ISBN-13
9781009652698
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 13th, 2025
Print length
552 Pages
Weight
1,022 grams
Dimensions
17.60 x 25.40 x 3.20 cms
Ksh 9,150.00
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Diffusion process models are widely used in psychology and neuroscience to understand the processes involved in making rapid decisions, both in the laboratory and in clinical and applied settings. This book is an essential resource for students and specialists who seek a detailed understanding of the models and their applications.
Diffusion decision models are widely used to characterize the cognitive and neural processes involved in making rapid decisions about objects and events in the environment. These decisions, which are made hundreds of times a day without prolonged deliberation, include recognition of people and things as well as real-time decisions made while walking or driving. Diffusion models assume that the processes involved in making such decisions are noisy and variable and that noisy evidence is accumulated until there is enough for a decision. This volume provides the first comprehensive treatment of the theory, mathematical foundations, numerical methods, and empirical applications of diffusion process models in psychology and neuroscience. In addition to the standard Wiener diffusion model, readers will find a detailed, unified treatment of the cognitive theory and the neural foundations of a variety of dynamic diffusion process models of two-choice, multiple choice, and continuous outcome decisions.
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