Digital Innovation and Entrepreneurship
Book Details
Format
Paperback / Softback
ISBN-10
1108454941
ISBN-13
9781108454940
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 12th, 2018
Print length
476 Pages
Weight
948 grams
Dimensions
24.30 x 17.80 x 2.20 cms
Product Classification:
Business innovationEntrepreneurship
Ksh 8,850.00
Manufactured on Demand
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This objective-focused textbook provides a comprehensive and practical grounding in business design and entrepreneurship in the digital economy. For students looking to leverage their STEM expertise into an innovative business, this textbook uses a variety of chapter features and online material to create a blueprint for any new business venture.
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