Digital Public Relations and Marketing Communication Trends in Africa
Book Details
Format
Paperback / Softback
ISBN-10
1032689633
ISBN-13
9781032689630
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 26th, 2025
Print length
214 Pages
Weight
410 grams
Product Classification:
AfricaRegional studiesRegional / International studiesAdvertising
Ksh 8,650.00
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Quality
Fast
The uptake of digital media platforms necessitates the need to understand how digital cultures of consumers and brands are unfolding. The book showcases digital marketing trends in Africa that are burgeoning at the same speed as the uptake of technology in the continent.
The uptake of digital media platforms necessitates the need to understand how digital cultures of consumers and brands are unfolding. The book showcases digital marketing trends in Africa that are burgeoning at the same speed as the uptake of technology in the continent.
Get Digital Public Relations and Marketing Communication Trends in Africa by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
