Displaying Qualitative Data
Book Details
Format
Paperback / Softback
ISBN-10
8776743772
ISBN-13
9788776743772
Publisher
University Press of Southern Denmark
Imprint
University Press of Southern Denmark
Country of Manufacture
DK
Country of Publication
GB
Publication Date
Feb 20th, 2024
Print length
121 Pages
Weight
234 grams
Dimensions
23.00 x 15.60 x 0.70 cms
Product Classification:
Social research & statistics
Ksh 2,050.00
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Qualitative methods are used to an increasing extent in market research, evaluation, consultancy, education, and social research. Students in many disciplins use qualitative methods in their reports and dissertations. However, qualitative research does not always demonstrate a chain of evidence wich links conclusions with data. Consultants'' reports are often based more on impressions than on presented data. Students spend a long time in preparation of qualitative research, and their analyses are often weak. This book provides practical advice on how to display qualitative data. It also explains why a display of qualitative data is important in a larger methodological context.
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