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Distribution in Japan

By: Yoshiro (University of Tokyo) Miwa (Author) , Kiyohiko G. (University of Tokyo) Nishimura (Author) , J. Mark (Harvard University) Ramseyer (Author)

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Ksh 49,800.00

Format: Hardback or Cased Book

ISBN-13: 9780199248902

Publisher: Oxford University Press

Publication Date: Jan 10th, 2002

Weight: 465 grams

Dimension: 24.40 x 16.40 x 2.00 cms

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Several years have passed since the "store wars" over barriers to foreign products at Japanese distribution firms. Yet among English-speaking readers, how these firms operate remains a puzzle. In this title, Japanese scholars in their fields attempt to unravel that puzzle.

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