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Do Political Campaigns Matter? : Campaign Effects in Elections and Referendums

By: (Edited by) David M. Farrell , (Edited by) Rudiger Schmitt-Beck

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Ksh 9,650.00

Format: Paperback / Softback

ISBN-10: 0415406609

ISBN-13: 9780415406604

Series: Routledge/ECPR Studies in European Political Science

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Apr 6th, 2006

Print length: 236 Pages

Weight: 340 grams

Product Classification: Psychology
Political campaigning & advertising

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This book provides a cross-national assessment of the theme of political campaigns and their consequences. Chapters present the most recent studies on campaign effects in North America, Europe and Australasia.
This book, in bringing together some of the leading international scholars on electoral behaviour and communication studies, provides the first ever stock-take of the state of this sub-discipline. The individual chapters present the most recent studies on campaign effects in North America, Europe and Australasia. As a whole, the book provides a cross-national assessment of the theme of political campaigns and their consequences.

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