E-Commerce Industry Chain : Theory and Practice
2023 ed.
Book Details
Format
Paperback / Softback
Book Series
Advanced Studies in E-Commerce
ISBN-10
981990045X
ISBN-13
9789819900459
Edition
2023 ed.
Publisher
Springer Verlag, Singapore
Imprint
Springer Verlag, Singapore
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 11th, 2024
Print length
377 Pages
Product Classification:
E-commerce: business aspectsBusiness applications
Ksh 10,800.00
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This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption).
This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.
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