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Economics for Business
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Economics for Business : Competition, Macro-Stability and Globalisation

Book Details

Format Paperback / Softback
ISBN-10 0273683985
ISBN-13 9780273683988
Publisher Pearson Education Limited
Imprint Financial Times Prentice Hall
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 1st, 2004
Print length 648 Pages
Weight 1,110 grams
Dimensions 19.20 x 24.70 x 2.90 cms
Product Classification: EconomicsIndustry & industrial studies
Ksh 17,100.00
Werezi Extended Catalogue 0 in stock

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Focuses on three branches of modern economics: competition and the market system, macroeconomics, and the economics of openness and globalisation including the analysis of international trade, foreign investment and exchange rates.

The selective, thematic, policy oriented approach of Economics for Business, combined with its strong emphasis on market structures, monetary policy and interest rates, business fluctuations and globalisation, makes it especially suitable for MBA and other executive programmes, as well as for post-experience conversion courses.

Economics for Business

focuses on three essential branches of modern economics: competition and the market system; macroeconomics and the economics of openness and globalisation, including the analysis of international trade, foreign investment and exchange rates. The book has a very strong business focus and has been used in the UK on many MBA courses as well as short, often one semester post experience executive courses. It has also proved popular for undergraduate business economics courses.

The book examines economics from a business perspective and is selective in its coverage, focusing on setting out the big picture and including topics on the basis that they throw light on issues relevant to business. It has a strong policy perspective. Economic issues are analysed in a policy context, which helps students see the relevance of economics to business decisions. The book adopts a modern approach to macroeconomics, as appropriate for business students, and pays special attention to globalisation, trade liberalisation, economic integration and exchange rates.


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