Economics of Strategy
Book Details
Format
Paperback / Softback
ISBN-10
1119378761
ISBN-13
9781119378761
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 3rd, 2017
Print length
544 Pages
Weight
984 grams
Dimensions
20.60 x 25.50 x 2.10 cms
Product Classification:
Development economics & emerging economiesPolitical economy
Ksh 9,350.00
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Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.
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