Book Details
Format
Hardback or Cased Book
ISBN-10
1781259585
ISBN-13
9781781259580
Edition
Main
Publisher
Third Millennium Publishing
Imprint
Third Millennium Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jul 13th, 2017
Print length
208 Pages
Weight
408 grams
Dimensions
14.40 x 22.40 x 2.30 cms
Product Classification:
Business & managementHistory of specific companies / corporate history
Ksh 5,400.00
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A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future. In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector.This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe''s major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services.''A shining example of solid, innovative business.'' - Ferruccio de Bortoli
A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future. In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector. This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services. 'A shining example of solid, innovative business.' - Ferruccio de Bortoli
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