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Empire of Ideas
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Empire of Ideas : The Origins of Public Diplomacy and the Transformation of U. S. Foreign Policy

Book Details

Format Hardback or Cased Book
ISBN-10 0199777942
ISBN-13 9780199777945
Publisher Oxford University Press Inc
Imprint Oxford University Press Inc
Country of Manufacture US
Country of Publication GB
Publication Date Feb 14th, 2013
Print length 296 Pages
Weight 526 grams
Dimensions 16.70 x 24.10 x 2.50 cms
Ksh 10,850.00
Manufactured on Demand 0 in stock

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Empire of Ideas examines the origins of the U. S. government's programs in public diplomacy and how the nation's image in the world became an essential component of U. S. foreign policy.
Empire of Ideas examines the origins of the U. S. government''s programs in public diplomacy and the way that those initiatives transformed the foreign policy process. Spanning the period from 1936 to 1953, the book explores how, when, and why U. S. policymakers embraced various techniques of public diplomacy, such as propaganda, educational exchanges, cultural exhibits, overseas libraries, and domestic public relations. By treating public diplomacy as part of the project for building the sort of post-colonial empire that Henry Luce and others envisioned when they spoke of an "American Century," Hart also explains how the nation''s image in the world became an essential component of U. S. foreign policy.Based upon exhaustive research in official government records and the private papers of top officials in the Roosevelt and Truman administrations, including newly declassified material, Empire of Ideas lends a historical perspective to issues of tremendous contemporary relevance. At a time when U. S. officials struggle more than ever to project a positive image of America abroad, Hart''s study describes the challenges faced by a previous generation of policymakers and details their successes and failures in confronting similar issues.

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