Enterprise-Wide Strategic Management : Achieving Sustainable Success through Leadership, Strategies, and Value Creation
Book Details
Format
Hardback or Cased Book
ISBN-10
0521769809
ISBN-13
9780521769808
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 3rd, 2009
Print length
526 Pages
Weight
1,170 grams
Dimensions
25.30 x 18.10 x 2.90 cms
Product Classification:
Business strategy
Ksh 15,300.00
Manufactured on Demand
Delivery in 29 days
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Quality
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In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. David Rainey advocates a holistic approach to the business environment, arguing that managers must work with all stakeholders, both internal and external, to create long-term success.
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