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Entertainment Industry Economics
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Entertainment Industry Economics : A Guide for Financial Analysis

10 Revised edition

Book Details

Format Hardback or Cased Book
ISBN-10 1108493084
ISBN-13 9781108493086
Edition 10 Revised edition
Publisher Cambridge University Press
Imprint Cambridge University Press
Country of Manufacture US
Country of Publication GB
Publication Date Jul 23rd, 2020
Print length 742 Pages
Weight 1,276 grams
Dimensions 16.90 x 24.10 x 4.70 cms
Ksh 11,500.00
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A valuable resource for financial analysts, economists, industry executives, legislators, and journalists. Accessible to students, it can also form the basis for graduate or undergraduate courses ranging from applied media economics to management in television, communications, sports, and performing arts.
Already among the most important sectors of the US economy, the entertainment and media industries are continuing to grow worldwide. Fully updated, the tenth edition of Entertainment Industry Economics is the definitive reference on the economics of film, music, television, advertising, broadcasting, cable, casinos, publishing, arts and culture, performing arts, toys and games, sports, and theme parks. Its synthesis of a vast amount of data provides an up-to-date guide to the economics, financing, accounting, production, marketing, and history of these sectors in the United States and countries across the globe. This edition offers new material on streaming services, the relationship between demographics and entertainment spending, electromagnetic spectrum for broadcasters, and revised FASB accounting rules for film and television. Financial analysts and investors, economists, industry executives, accountants, lawyers, regulators, and journalists, as well as students preparing to join these professionals will benefit from this invaluable source.

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