Entrepreneurship : Ideas in Action Updated, 6th, Precision Exams Edition
Book Details
Format
Hardback or Cased Book
ISBN-10
1337904694
ISBN-13
9781337904698
Publisher
Cengage Learning, Inc
Imprint
South Western Educational Publishing
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 5th, 2018
Weight
1,194 grams
Dimensions
22.20 x 28.40 x 2.60 cms
Product Classification:
Teaching skills & techniquesManagement & management techniques
Ksh 18,900.00
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ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start.
ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start.
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