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Entrepreneurship and Sustainable Business Development
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Entrepreneurship and Sustainable Business Development

Book Details

Format Hardback or Cased Book
ISBN-10 1779643365
ISBN-13 9781779643360
Publisher Apple Academic Press Inc.
Imprint Apple Academic Press Inc.
Country of Manufacture GB
Country of Publication GB
Publication Date Sep 22nd, 2025
Print length 302 Pages
Weight 770 grams
Ksh 27,000.00
Werezi Extended Catalogue 0 in stock

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Discusses issues facing entrepreneurs and businesses in high-growth economies, focusing the integration of entrepreneurship and sustainable business that represents a proactive approach to addressing global challenges and ensuring the long-term viability of businesses.
This new volume discusses contemporary issues facing entrepreneurs and businesses in high-growtheconomies in the digital age, focusing on the integration of entrepreneurship and sustainability, offering aproactive approach to addressing global challenges, creating value for society, and ensuring the long-termviability of businesses. The authors contend that entrepreneurs who embrace sustainability contribute to amore resilient and responsible economic landscape. With this in mind, the book focuses on sustainabledevelopment in marketing, finance, human resource management, operations, family business, and othercross-functional areas for business excellence. Each chapter delves into distinct dimensions of thistransformative journey, shedding light on the innovation, entrepreneurship, emerging ecosystem, andethical considerations that accompany the widespread insights on sustainable business development.

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