Environmental Strategic Communication : Advocacy, Persuasion, and Public Relations
Book Details
Format
Paperback / Softback
ISBN-10
1538152290
ISBN-13
9781538152294
Publisher
Bloomsbury Publishing Plc
Imprint
Rowman & Littlefield
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 15th, 2023
Print length
256 Pages
Weight
344 grams
Dimensions
22.80 x 15.10 x 1.60 cms
Ksh 4,700.00
Manufactured on Demand
0 in stock
Delivery Location
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Secure
Quality
Fast
This socially conscious text introduces students to success stories and effective strategies in environmental public relations, marketing, and advertising. Discussions cover green op-ed writing, eco feature writing, publicity tactics including news releases, the art of interviewing for television and video, and social media acumen.
This socially conscious text introduces students to success stories and effective strategies in environmental public relations, marketing, and advertising. Discussions cover green op-ed and feature writing, publicity tactics including news releases, the art of interviewing for television and video, and social media acumen.
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