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Ethics in Advertising

By: USA) Snyder Wally (National Advertising Review Board (Author)

1 in stock

Ksh 11,300.00

Format: Paperback or Softback

ISBN-13: 9781138188990

Publisher: Taylor & Francis Ltd

Publication Date: Nov 9th, 2016

Weight: 302 grams

Dimension: 22.90 x 15.40 x 1.10 cms

Category: Communication studies

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This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising practices. With extensive research, and a variety of case studies, and expert opinions, it discusses why advertising ethics is important both to the consumer and the professional.

Get Ethics in Advertising by Wally (National Advertising Review Board, USA) Snyder at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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