European Corporate Strategy : Heading for 2000
Book Details
Format
Hardback or Cased Book
ISBN-10
0333558359
ISBN-13
9780333558355
Publisher
Palgrave Macmillan
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 23rd, 1992
Print length
183 Pages
Weight
369 grams
Product Classification:
EconomicsBusiness strategy
Ksh 23,400.00
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Based on research conducted with senior managers across Europe, this book aims to identify the challenges being faced by companies in leading sectors and to present, by a case-study method, the solutions that these managers are finding as they prepare to safeguard their firms' positions and ensure future success in the 1990s and beyond.
Based on research conducted with senior managers across Europe, this book aims to identify the challenges being faced by companies in leading sectors and to present, by a case-study method, the solutions that these managers are finding as they prepare to safeguard their firms' positions and ensure future success in the 1990s and beyond.
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