Event Management in Leisure and Tourism
by
David Watt
Book Details
Format
Paperback / Softback
ISBN-10
0582357063
ISBN-13
9780582357068
Publisher
Pearson Education Limited
Imprint
Longman
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 18th, 1998
Print length
216 Pages
Weight
374 grams
Dimensions
24.50 x 18.50 x 1.10 cms
Product Classification:
Management & management techniquesTourism industrySport & leisure industries
Ksh 11,700.00
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This volume aims to provide a practical guide to event management, after having considered some of the relevant background concepts. The text should provide a helpful guide for people operating in the field of event organization.
Event Management in Leisure and Tourism is the first text available to fully cover the event industry in one volume. It has been written by an experienced practitioner and author, and provides a comprehensive overview of event management and organisation.
Practical real life examples are used throughout to demonstrate theory in practice and case studies of major projects in action are used as examples of good practice. Students are encouraged to test their knowledge and comprehension through end-of-chapter revision questions.
Practical real life examples are used throughout to demonstrate theory in practice and case studies of major projects in action are used as examples of good practice. Students are encouraged to test their knowledge and comprehension through end-of-chapter revision questions.
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